HOW PERSONALIZED CREATIVE STARTED

In 2018, Sarah graduated with her master's in Marketing. In 2019, she moved to her dream city (NYC) to work for Macy's at their photo studio. In 2020, the world shut down, and we all learned to live in the middle of a pandemic. In 2021, Sarah started doing freelance work on the side to make extra money because NYC is expensive. In just a few weeks, she took this side hustle to a full-time gig on top of her full-time job at Macy's, and she thought, "What if I did this freelance thing as my only job?” Just a few months after going full-time into freelance marketing, Sarah was able to exceed her Macy’s salary and convince her husband that freelancing was a viable career option for her. But she was ready for the next stage in her career. She wanted to continue to grow and help more businesses achieve their marketing goals while simultaneously helping young, talented marketers such as herself finally break into the industry.

That’s when Sarah decided to start her own marketing agency, Personalized Creative. Founded in October 2021, Personalized Creative aims to put personalized approaches back into marketing solutions. Sarah understands the importance of offering clients a personalized approach because each industry, audience, and need is different. Too many agencies just offer the same templated answers for all clients, which may or may not work for you. At Personalized Creative, the team works with you toward your goals, constantly researching, testing, and improving strategies. The world and digital space are constantly evolving and your marketing strategy has to evolve with it or your brand will get left behind. Personalized Creative is here to help!